Never sold
Your family's data is not for sale. Not to advertisers, not to data brokers, not to anyone. Ever.
Never mined for ads
There are no ads in the app and no advertising trackers. Your baby's sleep schedule isn't a marketing signal.
Deletable in one tap
Delete your account inside the app and everything — logs, photos, account — is permanently erased within seconds.
1What we store
Only what you give us:
- Your account — name, email, and a securely hashed password.
- What you log — feedings, sleep, diapers, medicine, milestones, growth measurements, doctor visit notes, and photos you choose to upload.
- Family invitations — the email addresses of people you invite, so we can send them your invitation.
- Anonymous usage statistics — which screens get used, so we know what to improve. These are aggregate counts, never tied to your child's content, and never used for advertising.
2Where it lives
Your data is stored on Google Firebase — the same infrastructure trusted by banks and healthcare companies. It's encrypted in transit (TLS) and encrypted at rest on Google's servers.
Two service providers touch your data, both only to do jobs you've asked for: Google Firebase stores it, and SendGrid delivers the emails you request (family invitations and your optional daily reports). Neither is permitted to use it for anything else.
3Who can see it
Your family's records are readable only by accounts you have authorized — you, and the family members you invite, with the role and permissions you choose for each person. That's enforced by database security rules on every single read, not just by policy.
No one at Williams Digital browses your family's content. There is no admin dashboard of your baby photos. Production access is restricted and logged under Google Cloud's access controls.
4What we never do
5What you can always do
6Questions?
Ask a human. Email Dylan@williamsdigital.io and you'll get an answer from the person who built the app — not a support queue.